Setting You Up For Success.

Marketing a children’s book as an indie author can feel like stepping into a whole new world—but it doesn’t have to be complicated or expensive.

This guide is designed to help you get clear, get confident, and get selling. It brings together two decades of brand and media experience, along with hands-on insights from publishing and promoting a children’s book independently. The focus? Helping you generate real sales quickly and sustainably, without the overwhelm.

Whether you’re launching your first book or trying to grow an existing audience, this ebook offers practical steps that make a real difference.

What’s Inside: Chapter by Chapter

Chapter 1: Build a Strong, Recognisable Author Brand
Learn how to define your voice, create visuals that reflect your story, and build a brand that connects with both children and the adults buying for them. This is your foundation—and it’s key to standing out.

Chapter 2: Master Social Media Without Burning Out
Get clear on where to show up, what to share, and how to keep it manageable. Learn how to build a genuine following without it taking over your time or energy.

Chapter 3: Boost Sales Through Reviews and Testimonials
Understand how to build trust with new readers using reviews, blurbs, and word-of-mouth. This chapter shows you how to ask for (and use) reviews in a way that feels natural and effective.

Chapter 4: Navigate Paid Advertising Without Breaking the Bank
Ads can work—if you know how to use them. This chapter breaks down the basics of Amazon, Facebook and Instagram ads, with step-by-step guidance to help you test, learn, and see results without overspending.

Chapter 5: Long-Term Marketing That Actually Works
Marketing isn’t just about your launch. Learn how to stay visible over time with smart, repeatable strategies like email marketing, events, partnerships, and more.

By the End of This Guide, You’ll Know How To:

  • Create an author brand that feels true to you and speaks to your readers

  • Grow your social presence without chasing every trend

  • Use reviews and social proof to drive credibility and sales

  • Run cost-effective ad campaigns that actually deliver

  • Build a marketing plan that supports your book over time

Read the First Chapter Free

Get a feel for the guide and see how it can help you right away. When you sign up to the mailing list you’ll get the first chapter delivered to your inbox—no pressure, no strings.

It’s a starting point designed to help you clarify your brand and take your first smart step toward selling more books.